With her star power, Clark is selling out venues and smashing records.
Women’s college basketball has become a must-watch spectacle thanks to Caitlin Clark, who has become a sensation both on and off the court. As arenas fill up and secondary market ticket prices skyrocket, Clark’s popularity is surging to never-before-seen levels.
Due to her outstanding season, the Iowa star has become a unique attraction, being compared to basketball greats like Pete Maravich and Steph Curry.
In the realm of women’s collegiate basketball, Clark has distinguished herself thanks to her exceptional shooting range and ability to see, comprehend, and anticipate the game.
Teams who host Iowa have seen a sharp rise in attendance; at some locations, attendance has increased by more than 150% above regular home games. For example, when Clark and Iowa visited Northwestern, the school celebrated its first-ever sellout.
Ticket prices and sales are through the roof
Tickets for Iowa games are in high demand; this year’s top five most sought-after NCAA women’s basketball games all feature Clark. Since Clark joined the Hawkeyes in 2020, average ticket prices have increased by 224%, and fans are travelling 34% further on average to see Iowa play than they did the previous season.
“It’s crazy the way people scream my name and really support us, and I try to make time for as many of them as I can,” Clark said in reflection on the tremendous outpouring of love. The way fans cheer our team’s name and get so enthusiastic once I leave the court makes it seem really special.”
Caitlin’s popularity goes beyond the courts
Beyond the court, Clark’s influence has created a cultural phenomenon that draws followers of all ages. Families and friends are gathering to see Caitlin’s magic, and old teammates from high school are travelling from across the nation to take part.
The excitement and expectation around the Iowa star’s games are only increasing as she gets closer to breaking the NCAA all-time scoring record. In addition to improving women’s college basketball, Clark has made a lasting impression on supporters and influenced a new wave of hoops fanatics.
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